Best Start in Life strategy

The Best Start in Life Strategy sets out our commitment to ensuring every child has the strongest possible foundation from conception to age five. It brings together health, early education, social care, voluntary organisations and Best Start Family Hubs to provide joined‑up support for families.

Best Start in Life: Conception to Five Ambition (2025 - 2028)

Our ambition is for each child to have the strongest possible foundation for lifelong health, learning and wellbeing.  We recognise that the earliest years - from conception to age five - shape who we become and influence outcomes across the lifespan.

Early experiences shape attachment, emotional regulation, resilience, language, cognition and social development

This strategy brings together a wide range of partners to build a joined‑up, accessible early years system.

Download the Best Start in Life Strategy [PDF, 4.7MB]